JOURNAL

In 2018, we faced an important decision. Two dealers from Kuala Lumpur, Malaysia, showed interest in working with us at the same time. One of them was an established representative of five major manufacturers and a handful of boutique brands, while the other had been running a very successful spinning studio...

The story told by the bicycle we christened ISO goes back a long way. We are grateful to the client for giving us complete freedom regarding how we approach the topic of his choice which was photography. What other topic could we expect from the heir of Germany’s largest photo printing firm whose history goes back more than a century?

Festka being a bike company as intrinsically linked with Prague as the great writer was, it made perfect sense when a client approached us with an idea for a You By Festka project with a Kafka theme.

Cars and road bikes have a bit of a love-hate relationship. Or perhaps hate-love would be closer to the truth. We cyclists would love to have the roads to ourselves but most of us are drivers, too. 

Young, smart, hard-working and passionate about cycling – let's have a chat with our ambassadress Mariana Restrepo.

You by Festka is the best you can get in terms of graphic design and customer service. The level of personalisation we're able to offer here is unparalleled in the industry. It is a service that knows no boundaries and as such it's limited to only twelve slots a year.

It's a pleasure to work with Julien. That's why Festka is not the only company that has engaged his likeable personality and excellent communication skills to build awareness of their brands in the last six years.

Matt Stanbury is a character. Graphic designer by trade, cyclist at heart, he has been challenging the Instagram image of a dedicated hobby athlete for quite a while via his profile Glorious, recently renamed rock_n_donuts. 

Rubber N' Road is New York City's only independently owned cycling collective. Their goal is to bring the finest in global cycling culture to New York City and beyond by offering products made by people whom they personally know and believe in.

Bangkok's Concept Speed is a mighty impressive business. Started by Peach Sukontarath from scratch over half a decade ago, it has grown from a high-end cycling apparel re-seller to a brand with its own line of clothing and international ambitions.

Katka Rusá is a Strava phenomenon. In 2021, she rode an average of a thousand kilometers a week. While working full-time! Usually around a hundred a day on weekdays and five hundred on weekends. Daily commutes, no sickness, no downtime, only a couple of days off. Have you ever met a cyclist who rides 50,000 kilometers a year?

Tom Hnida's creative input has played a crucial role in what Festka is today. In this interview, the Art Director who has been around since the beginning talks about his life's cycling journey, the various aspects of his work for the brand and his current state of mind...